The coming holiday “will be a continuation of what (hotels) have been seeing these days,” said Jeroen Gerrese, Monterey County Hospitality Association board chair.
Holiday travel is projected to decrease 9.7% from last year because of health concerns and high unemployment due to the pandemic, according to the American Automobile Association.
Thanksgiving holiday travel is projected to decrease 9.7% from last year because of health concerns and high unemployment due to the pandemic.
“Research studies are showing that there will be a shift in people’s travel patterns for the holiday season, and we know our numbers won’t be like they were last year,” said Rob O’Keefe, Monterey County Convention and Visitors Bureau president and CEO.
As area businesses and industries gear up for the holidays, albeit under continued COVID-19 restrictions as Monterey County has never risen above the purple tier, some leaders are struggling to find a silver lining.