
Also bear in mind that Comcast acquired ad-supported video service Xumo in February, giving it yet another streaming brand for consumers and advertisers who may be wary of an NBC and Universal-focused Peacock.
While the company hasn't disclosed how many of those users are already paying for other Comcast services, clearly, some of them are.
It has already accumulated at least 15 million "subscribers" since it became available to Xfinity (Comcast's cable and broadband brand) customers in April.
The good news is that the loss of cable customers has been largely offset by the growth of Comcast's broadband service.
Meanwhile, the shocking success of Netflix (NASDAQ:NFLX) -- specifically, the 178 million streaming subscribers it has added over the course of the past 10 years -- has contributed to the slow and steady decline of Comcast's cable business.