PUBG ban boosts rivals’ downloads

added 15.09.2020 11:05

The games’s daily active users (DAUs) ballooned by almost 50%, peaking at 4.8 lakh on September 7, compared to average DAUs of 2 lakh prior to the PUBG ban.Another action game Free Fire had average daily downloads of about 80,000 before the ban.

There were over 3.3 lakh new installs of Call of Duty in India in the five-day period.

These gaming apps have seen roughly around 9x, 2x and 2x surge in new installs, respectively, since the government banned PUBG on September 2, data sourced by TOI from global app intelligence firm Apptopia showed.Daily downloads in India for Call of Duty was an average 7,500 in the 10 days prior to PUBG’s ban, but new installs during September 3-7 averaged 67,000.

Chennai: Even as the South Korean makers of popular game PlayerUnknown’s Battlegrounds (PUBG) attempt to reverse India’s ban on it by cutting ties with China’s Tencent, rivals Call of Duty Mobile, Garena Free Fire and Battlelands Royale — all first-person shooting games — are reaping rich rewards.

These online multiplayer survival games have last-man standing strategy as a key theme.Free Fire, Call of Duty, Hunter Assassin and India’s own Ludo King consistently found a place among the top five games on Google’s Play Store charts during the five-day period.

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