Safari 14 doesn’t block Google Analytics

published 27.06.2020 23:22

by Jason Snell from sixcolors.com
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Developer Simo Ahava breaks down exactly what the effect of the new Safari’s Privacy Report on technologies like Google Analytics is: Not really.

It’s downloaded from Google’s servers as a JavaScript library, any identifiers are stored in first-party cookies, and any HTTP requests to the GA endpoint use these identifiers and these identifiers alone to specify the source of the tracker.

No third-party storage access is being used with the requests to google-analytics.

com.

It’s a bit technical, but the main thrust of it is that Privacy Report specifically aims at cross-site tracking prevention, so analytics platforms may have their capabilities limited, but they’ll continue to operate.