The Design Intelligence Awards incubates great designs into industry-leading products

published 27.06.2020 12:34

An award may be a symbolic achievement, but with the DIA, the award is often directly tied to real-world impact, because designs that participate in the Design Intelligence Award, go from brief to prototype to product pitch all in the span of the award’s timeline.

What sets the DIA Awards apart is its intricate and methodical judging process, conducted over a period of days by as many as 500 multidisciplinary design experts who review each design with personal attention.

Feedback and criticism are constructive, and the DIA Award approach to judging projects is extremely holistic, taking into account everything from the quality of its concept, to its usefulness, feasibility, impact on a personal as well as global scale, its sustainability as a product and as a business, and its marketability.

Advocating the core value of “Intelligence of Humanity, Wisdom of Life, Fusion of Tech & Art, and Intelligent Industry”, the awards, which span 4 broad categories, involve closely inspecting and reviewing every aspect of every product, down from its brief, intent, to its visual expression (your presentation and rendering skills), to description, proof-of-concept, and finally to your ability to talk about your product.

More than just a trophy and logo, the DIA Awards bestow upon its winners and participants all the exposure, skills, and tools they need to help kickstart their product journey.

by Sarang Sheth from yankodesign.com

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