At the time, it was thought that the iPhone
maker had no interest in streaming live sports, but a more recent report claimed executives were pursuing deals to add such options to the growing Apple
Today's report follows rumors that Apple
is looking to bolster its Apple
TV+ streaming video service with live sports content.
has hired Amazon
exec Jim DeLorenzo to head up sports for its Apple
Calling it a "Tweetscoop," Recode's Peter Kafka
said DeLorenzo will head up sports for Apple
TV, assumedly performing duties comparable to those carried out during his time at Amazon.
According to an unconfirmed report on Wednesday, Apple
recently hired Amazon
Video sports content chief James DeLorenzo to fill a similar role at Apple